Barretts Honda Secret Event.

In May 2009 motortradesolutions.net helped Barretts Honda of Canterbury, Kent devise a campaign to increase new car order take and sales.

The campaign was targeted at existing owners and to a database list of potential new Honda buyers which the company had recently bought-in.

Working with MotorTradeSolutions.net the Honda New Car Secret Event was devised, which began with an emailer (see right) with a call to action to click-through and register for the event on a landing page within the BarrettsHonda.com website.

The emailer was kept simple and clear to keep a strong message and prompt the recipients to register.

A click through from this emailer took the recipient to a secret webpage on the Barretts Honda website (see below).

This page answered any questions that potential customers might have and then invited the reader to register their interest. By registering their details a unique event password was sent back by auto responder. Simultaneously Barretts Honda received notification by email and were then able to give the enquiry to their sales team who could make contact and fix an appointment.

The response was amazing, the showroom was busy and the sales team converted over 20 of the enquiries from that campaign into sales.

Motortradesolutions.net don't just do motor trade websites, emailers and e-Commerce shops - they are merely the tools that we use. We provide a personal service as outsourced marketing support and are the creative influence behind your campaigns. In other words tell us your need or problem and we bring fresh ideas and solutions.

For more information about the services we provide as an outsourced marketing team then call us today on 0845 658 6880 or visit the website and let us help you make an impact in your business.

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